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Postage Options

Every mail piece you send goes out with either Standard postage or First Class postage. Your choice affects delivery speed, tracking availability, and per-piece cost.

Postage comparison

Postage classTypical deliveryUSPS trackingReturn-to-senderPer-piece cost
StandardTypically 10-20 business days from print dateNoNoLower
First ClassTypically 5-14 business days from print dateYesYesSlightly higher
InternationalVaries by countryVariesVariesHigher than domestic
note

For exact per-piece cost differences, see thanks.io/pricing. First Class adds $0.05 for 4×6 and 6×9 postcards, and $0.21 for 6×11 postcards, letters, Notecards, and MagnaCards.

Standard postage

Standard postage uses the USPS marketing mail stream and typically arrives in 10-20 business days from the print date. There is no USPS tracking and no return-to-sender service.

Choose Standard when:

  • Cost per piece is the priority and you're sending high volumes.
  • Precise delivery timing doesn't matter (evergreen promotions, drip campaigns).
  • You don't need to confirm whether individual pieces were delivered.

First Class postage

First Class uses the USPS First Class mail stream and typically arrives in 5-14 business days from the print date. It is faster, includes USPS delivery tracking, and returns undeliverable pieces to your return address.

Choose First Class when:

  • Timing matters - event invitations, time-sensitive offers, birthday mail.
  • You want to confirm delivery status per piece.
  • List hygiene matters - you want undeliverable pieces returned so you can clean your records.
tip

Running a birthday or holiday campaign? Use First Class. Delivery timing is more predictable and you avoid the risk of a birthday card arriving a week late.

International delivery

All mailer types support international delivery. International sends automatically use the equivalent of First Class postage - Standard is not available for international recipients. See International Delivery for country-specific details.

Limits & gotchas

  • Postage class is set account-wide in Account Settings and applies to all orders and campaigns.
  • Return-to-sender on First Class notifies you of undeliverable pieces - it does not guarantee a piece is delivered.